Social Media
Marketing Manager, Greater Richmond Partnership
LinkedIn
The Greater Richmond Partnership’s primary social media outlet is LinkedIn for its professional audience. On behalf of GRP, I maintained a monthly social media content calendar of posts marketing the region as a business destination and posts engaging with GRP investors and community partners. I lead interns in writing, scheduling and analyzing social media posts.
Marketing Manager, Greater Richmond Partnership
Facebook, Instagram and X
Marketing Graduate Coordinator, Rowan University Campus Recreation
The Facebook, Twitter and Instagram social posts below were created one year prior to the pandemic and one year into the pandemic. Campaigns like “Meet the Campus Rec Staff” engaged employees internally and provided friendly faces for new students to the campus recreation facilities. When the pandemic began, I created a plan for my coworkers and I to create a weeks-long campaign centered on weekdays like “Self Care Sundays,” “Moment Mondays” and “Wellness Wednesdays” to engage our audiences while the recreation facilities remained closed.
Marketing Intern, Greater Richmond Partnership
Marketing & Communications Assistant, Virginia Commonwealth University Recreational Sports
